Creative Business Boot Camp  |  Persuasive Storytelling  |  The Ultimate Creativity Workshop
 

Persuasive Storytelling

Once upon a time, there lived a CEO…
 
The CEO wanted to turn around a company. He had a great vision but no one in the company could understand his vision. He was totally disappointed.
 
So he traveled a thousand miles and went to a guru. The CEO commissioned an artist to convert his vision and mission statement into beautiful posters. He himself worked on power point presentations. He wanted to share every single detail with the guru.
 
But alas!
 
As soon as he entered the guru’s hut another disappointment took him over. The guru was blind!
 
He turned around to go back, when the guru called him,
“Dear friend, come in! I was waiting for you!”
 
The manager was amazed for a while. The Guru said,
“People who don’t have eyes can see through there hearts. Come close to me, I can help you get what you want.”
 
The CEO opened his heart to the guru now,
“People think CEO’s job is to give orders and people would follow. But it’s not that easy. Their tongues say yes, but their eyes say no!”
 
The guru smiled, and gave him a little box. He told him to open it only when he reaches his office the next day.
 
The CEO couldn’t sleep the whole night. He opened the box in his office and there was nothing in the box but a pinch of salt.
 
He was puzzled. Could this be a solution to his gigantic problem?
 
Then he discovered a slot in the box. There was a little paper note that read:
“If you drag the horse to water it will resist. Put a little salt on his tongue and it will run to the stream!”
 
Persuasive storytelling workshop is all about “putting a little salt on the tongue”
It’s about creating persuasive frames for communication, where people start thinking in the way you want them to think. It’s about creating metaphors which bypass the conscious mind.
 
It’s about making people think what you want them to do was their own idea in the first place.
 
Workshop leader:
Puneet is a master storyteller, himself working on feature film scripts.
 
He has a powerful background in persuasion and influence. And he has created a wonderful story matrix, which helps create powerful and relevant stories.
 
Once you learn this powerful matrix the stories will pop up in your mind automatically.
 
Who should attend this workshop?
This workshop is meant only for the leaders. For the likes of Directors and owners of companies. The content is way too powerful, and can’t be shared with everybody.
 
Duration : 2 days, can be split in 2 separate days.